Anti-fade technology for extended colour protection.
Free from sulphates, SLS, parabens, and phthalates.
Hydrates and restores moisture to colour-treated hair.
Description
This purple shampoo is designed for blonde and highlighted hair, formulated with violet pigments that help neutralize brassy tones, maintaining vibrant colour. Its colour protection technology prevents fading, while hydrating ingredients restore moisture. Free from sulphates, SLS, parabens, and phthalates, it provides a gentle, colour-safe clean.
Directions For Use: Apply to wet hair, lather and leave for 3-5 minutes before rinsing. Use 1-2 times per week or as needed to maintain brightness and reduce brassiness.